How Estate Agents Can Use QR Codes

The Question we need to ask is why a QR code should be used by estate agents?

Do they really help your potential buyers?

QR codes are fast to set up and have the capacity to bridge the gap between online and offline marketing efforts.
For example, you can add a QR code to your printed media, including newspaper advertisements, magazine ads,  your in-house literature, business cards, window displays (for those after hours browsers), t-shirts, mugs, direct mail pieces and of course your For Sale signs, then track the performance in Google Analytics. This gives you the ability to track all media in one place.

We at Yoogle can set up each QR code for each individual property, supply the stickers for your For Sale signs and a code for your printed matter and set up a separate website linked to each individual QR code. We will also supply a short URL for those who don’t have a bar code scanner on their smart phone. Most phones these days have an internet connection.

 

 

Here are some advantages of using a QR code with your estate agency.

Reach Buyers in places where other online marketing can’t (when away from computer)

Create more precise measurement of offline marketing campaigns, including for sale signs, printed media, direct mail.

Build an email list by directing buyers to an opt-in form

Add to your social media sites such as Twitter and Facebook.

How Do Your Potential Buyers Use QR Codes?

Buyers can easily download a free QR reader on their smartphone. There are several to choose from which are listed on another page. Once the bar code reader is downloaded they can simply scan the code and be directed to any web page URL you nominate. It can be the mobile website of the property (which we build for you), a video, a floor plan, an opt-in form, contact details, auction dates, an introduction from your sales person, directions to your office, a special phone number – it’s entirely up to you. But the nice thing is we can incorporate all these details within your mobile website. Scan the QR code on the left and you will be directed to a mobile website.

The technology is with us today so why not take advantage of it with our help.

Call 07884 -496479 or 01235 519848 Today for more information